Wired News: Koreans Find Secret Cybersauce
Wired News: Koreans Find Secret Cybersauce: "Like Friendster, Cyworld lets users create networks based on degrees of closeness. But Cyworld is Friendster-plus. As well as websites and blogs, Cyworld has its own version of the popular game The Sims. It also gives users unlimited image hosting, the ability to update pages by mobile phone and special-interest bulletin boards.
The service has its own currency called dotoris (acorns) and its own slang and social obligations.
It is highly addictive. Many users call themselves 'Cyholics,' spending hours every day in Cyworld -- enough user time to produce 3.8 billion page impressions a week."